WHY WE NEED TO BE ACTIVE ON SOCIAL MEDIA

Advocacy in Action

By Jim Myers, Kidney Advocacy Committee Liaison

WHY WE NEED TO BE ACTIVE ON SOCIAL MEDIA

Social media is a fun and interesting way to communicate.  It is also a great tool for raising awareness for kidney disease! Why use social media?  It is one of the most authentic ways to communicate to your legislators.  Additionally, it is also a great way to amplify your message.  During an average 8 hour day at a kidney table, I might see 50 people.  Over the same period of time on social media, I reach over 10,000 people, sometimes as many as 100,000 persons in a week!

USING SOCIAL MEDIA TO AFFECT PUBLIC POLICY

Most elected officials use multiple social media accounts, including Facebook, Instagram, LinkedIn, and Twitter. The form and content of communication is only limited by your imagination. Many kidney organizations have public policy action pages to help you advocate and…

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